Connective Communication© involves combining the layers of marketing required to activate a vibrant new patient base and sustain a high level of available participants.
"Availability" is generally constant yet can be increased when the right combination of activators is in place. Rather than throwing dental marketing 'stuff' at the wall - dentists develop a matrix that not only 'gathers' the current available group but 'creates' more new patients and improves the value of what they request/purchase.
Video Presented by Dick Chwalek of Niche Dental, dentistry communication consultant and dentist marketing coach.
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