Thursday

Recently Twittered: Your Brain Minus Teeth = Gray Matter Drained

> Twittered, Tweeted, Thoroughly Twacked

> Dick's Dental News Meanderings, Oral Health Diatribes

  1. Basically, Regular brushing-flossing-dentist visits will save more than just your teeth, it can save what matters most - the gray matter.
  1. Missing teeth & oral disease of any kind seems to increase mind altering misfires. So boost up dental health or let the dumbing down begin.
  1. Boston U researchers also found: More cavities usually meant lower cognition. People with no tooth loss tended to do better on their tests.
Tooth loss drains brains. Study shows more cognitive decline for each tooth lost. Should change the adage from 'Dress' to Brush for Success.Want to know more about how dental disease drains the brain of its cognitive powers? Link here - http://tinyurl.com/tooth-brain-loss

Dick Chwalek, Niche Dental

Follow nichedental on Twitter

Friday

Financial Planning for Dentists: The Science of Investing


> The EFA Investment Approach

Rick Epple, a Northern Dental Alliance Member, explains his approach to investing.

There is a science of investing. The body of knowledge for this science is often grouped under the heading Modern Portfolio Theory or MPT and it all began in 1959 with the publication of Harry Markowitz's classic book "Portfolio Selection."

Markowitz would go on to win the Nobel Prize in Economics for his groundbreaking insights. This work was expanded upon by Stanford's William Sharpe (another Nobel winner), Eugene Fama, Merton Miller, and many others.

While markets are complex adaptive systems too chaotic to allow for perfect prediction or control, we have learned much about how to control risk and capture returns. There is a science of investing, which I employ to guide the investment strategy of my dentist clients.

Unfortunately, much of what passes for investment activity has little connection to this science. Too many offerings are built on hope and fantasy and lack the theoretical foundations and necessary rigor for consistent results. It sometimes seems that this world of smoke and mirrors holds center stage in the media. To some degree, this comes from the natural human desire to "beat the system," to gain some special advantage, to find the secret short-cut.

Many advisors trade on these impulses and offer investment strategies that are long on hope and short on science. Our policy when it comes to investing is simple: no baby talk. If we don't believe a particular approach adds value, we won't offer or accommodate it. When we make recommendations it's because we believe there's a sound theoretical and practical foundation for success.

At the end of the day, success in investing is more about discipline than it is about beating the system by picking hot stocks or timing the market. We believe that markets work, so there's really nothing to "beat." Markets exist to set security prices such that the subsequent returns will be commensurate for the risks taken.

Over time and in the aggregate, markets do an excellent job of this. There's a collective wisdom that emerges from the buying and selling activities of all the market's participants that no single individual, no matter how intelligent or well educated, is likely to improve upon.

The question of whether or not individuals can consistently outperform the market has been addressed systematically again and again and the same answer is always returned: they cannot do so. And why should we ever think they could? The market, after all, represents the aggregation of each participant's insights and knowledge and is truly an example of two heads (or two million) being better than one.

All of this is not to say there aren't ways to add value short of active stock picking. There are unique sources of risk and return that can be identified and harnessed. There are disciplined approaches to rebalancing and cost control that can add value as well.

In the end, successful investing comes from knowing why you want to invest, accepting that there are no shortcuts, and engaging in a long-term, disciplined process that is guided by empirically-validated knowledge. This is our definition of "grounded wisdom" and this is what we offer.

This is the EFA Investment Approach.

Sincerely,

Rick Epple, CFP®, Senior Financial Advisor

Epple Financial Advisors, LLC
www.EppleFinancial.com
1000 Twelve Oaks Center Dr.
Suite 101
Wayzata, MN 55391

West Chester Dentist Team Makes More Possible: Conveniently, Comfortably...

Our Dentist Team...

Ron Briglia, DMD • General, Restorative, Cosmetic, Sedation Dentistry
Glenn Schreiber, DMD • Emphasizes Tooth Saving Root Canal Therapy
John Nikas, DDS • Periodontist with Advanced Dental Implant Training
Are you looking for high-quality comprehensive dental care? A Team of Experts in one state-of-the-art practice? Advanced Technologies for Cosmetic, Implant and Reconstructive Dentistry? You'll find it all at Total Confidence Dentistry in a professional and relaxing setting!

Dr. Ron Briglia has built a reputation for compassionate care and establishing patient trust. With over 25 years of experience and continuing education, Dr. Briglia exceeds patients' expectations. Certified in oral and IV sedation, he provides comfort to even the most fearful patients.

Dr. Briglia has teamed up with Dr. Glenn Schreiber, general dentist, practice limited to Endodontics (root canal); and Dr. John Nikas, a Board Certified Periodontist. Together, they provide patients with everything from basic care to advanced restorative and reconstructive dentistry.

Advanced care options are available in one convenient location. Patients with busy schedules can even choose to undergo multiple procedures in fewer appointments saving time and money. Services include: implant supported dentures, crowns and bridges, pain-free root canals, periodontal surgical services as well as smile makeovers, porcelain veneers and whitening.

Consider making an investment in yourself, your health and your smile! Give your teeth and gums the exceptional care and attention they deserve by scheduling a consultation with our highly trained professionals today.

Dr. Briglia and his team of dentists are ready to restore and enhance your smile.

Request a Complimentary Restorative, Cosmetic or Sedation Dentistry Consultation using our on-line form or CALL 866-607-4781.

600 East Marshall Street
Chester County Medical Building
Suite 201
Pennsylvania

Dental-Healthcare, Capitalist-Public Plans: The Perfect Eludes, Preconditions Delude

I have the perfect solution to close the gap in dental 'coverage' and make all kinds of health care accessible to every REAL American.

Simply put, realistic Americans need to step up to the plate with a complete solution stance rather than continue to hit foul balls of delusional confusion and make errors from lack of reasoned judgement.

We can't make progress when everyone has already decided what is off limits. Emotion in the mix is another reason anything close to perfection eludes us in this health care 'debate'.

As much as I like to argue, debating in its pure form is pure evil when it comes to making our country a better place to live - for more than just my family and those who are as 'lucky' as we are. Healthcare for all is NOT a 'debate' if you really want to solve the problem.

Remember the PRECONDITIONS concept that everyone jumped on our current president about while he was pursuing our nation's highest office? In reality, there is no other way to solve problems but to have only one concept on the table - a solution platform, which must exclude preconditions.

For example, how many preconditions do we all bring to any table?

My family would eat four different kinds of meals if each person's preconditions (food likes/dislikes) were required to be put in OR taken off the menu. Either, only four 'meals' would survive and we would eat them, again and again. Or each one of us would need to have our own pot to make a dish in.

Basically, by allowing our predilection for preconditions to enter in to the solution, the result (our dinner) is an astronomically convoluted and expensive pile of inanity.

Cost overruns and confounding stipulations are created because we are NOT looking for a solution. We are mostly debating with the devil of preconditions. The devil in the details comes from our preoccupation with preconditions, which unleashes each sides' propensity for political pontification.

We soak our brains with this reality protection and deflection lotion and then wonder why solving problems gets so complicated. Ironically, if we spent less time rubbing in our precondition conditioning agents of dull wittedness, we could even read and comprehend longer documents about health care legislation.

Conversely, real solutions would also help simplify - preconditions add layers to layers of layers.

Plus angry outbursts would be null and void because bombastic debate is not part of the real solution's organic structure.

While all forms of communication are allowed, the need for exaggerated and emotional expenditures are effectively eliminated by the only goal - a real solution. Loudly stalling for time disruptions mean less time for listening, which is very integral to solution discovery.

The BEST solution cannot be predetermined. That would only be possible if preconditioned knowledge of it was allowed in. Those types of solution stances are ineffective.

That kind of solution only works best for the individual person, family, PAC, corporation, union, denomination, group or party bringing it in -- it is not a solution for ALL real Americans.

As we proceed with our solution-to-discovering-the-world-of-better-health-and-dental-care, it makes sense to start with a flat - no horizon for hiding preconditions - earth approach to problem solving.

Okay, my flat earth analogy does not quite hit the mark. However, it does fit my (our) situation and my premise.
  1. Even I am wrong once in a while and my preconditioning towards groan inducing humor shows my lack of orderly world congruence.
  2. Our more perfect union eludes us because preconditions delude us into thinking being right (before the process starts) makes for the best solution outcome.
Therefore, we must avoid being caught in our own web of failings, and trust that with the help of ALL Real Americans - united in a goal for finding actual, authentic and real solutions - we will get to the best place possible. This means all of us: no matter our personal, religious or political persuasion, perturbations or imperfections.

Fear of uniting in the cause of solution discovery is holding u.s. all back. This includes those with bleeding hearts or bleeding gums. Americans who experience right brain or left brain 'ism' aneurysms and chronic abscesses. As well as those winged nut injured and the tree hugging, bark eating chipped toothed.

To Move Forward with a REAL American solution. First...
  • CHECK your baggage with the precondition agent.
  • Then show me you are ready: SMILE like you mean it!
Sadly, too many people can't even smile. This recent dental health care story out of Alabama got me to thinking about how we solve the oral and overall health problems in this country: fiscally, clinically and actually.

But of course, this is NOT a problem to worry about for those who HAVE dental and health care coverage (now)...

Especially since those (not really Americans) LACK coverage because they refuse to work hard enough to cover themselves with appropriate layers of over-leveraged preconditioned realities and proper dollar amassing for themselves habits.
Their health CREDIT has come due and their fiscal integrity is in DEFAULT, so what else should they expect -- except for u.s. to SWAP out their reason for living in this country where only monetary success card holders deserve life, liberty, and the pursuit of happiness.

Sorry for my diversion into diatribalism. Back to REAL American programming...

>> The following audio selection demonstrates a really effective solution process - achieved by a really effective REAL American. While I have a conflict of interest in making this determination (it is my father), the story he tells involves solving a problem of a well known car company - you probably have heard of - the company - not the problem. No, not Toyota, but they could learn something from him, too.

Engineer 'Saves' Willy's Jeep By Merely Communicating

Sincerely, Dick Chwalek
Dental Communication and Marketing Consultant

Thursday

Online Access to Dental Courses, Classes, Education

While there are many sources for online dental ce, this one is special. Why? Because I 'host' it!

Okay, that might not be very special - but if you are looking for a source, it can't hurt to visit for a little examination of it.

Dentists and dental professionals can find almost any clinical or office type course or class they might need.

No better time than RIGHT NOW to expand your Dental Expertise and Health Knowledge with efficient and advanced online courses as well as from local and national offline sources.

Check out NicheDentalCollaborate.com's online dentistry continuing education course resource, click here.
Learn More...

Improve your clinical skills.

Advance your dental career!

*Please review and confirm any information provided to make sure it fits your actual needs and state requirements.


Partial Dental CE Course List
> Correspondence and/or Online Courses
> For specific information about fees, coursework and instructors, click here.

  • Dentistry - 548/549 Sedation In Dentistry 1 & 2
  • Dentistry - 553/554 Innovations in Modern Endodontics 1 & 2
  • Advanced Esthetic Dentistry: Achieving Optimal Results - Dr. Ross Nash
  • Advanced Techniques for Minimally Invasive Surgery for Dental Implants with Immediate Temporization - Dr. Tim Silegy
  • Advanced Techniques for Minimally Invasive Surgery for Dental Implants with Immediate Temporization - Dr. Tim Silegy
  • Anterior All-Ceramic Restorations- Dr. David Hornbrook
  • Anterior Veneers Util. Laser Tissue Recontouring - Dr. Michael Miyasaki
  • Antimicrobials in Dentistry Additional Exam(s)
  • Art & Science of Direct Resin Restorations- Dr. Newton Fahl
  • Beyond Anthrax: Bioterrorism and the Health Professions Additional Exam(s)
  • California Dental Practice Act Additional Exam(s)
  • Cardiovascular Screening in Dental Offices Additonal Exam(s)
  • Care and Maintenance of Dental Implants Additional Exam(s)
  • Case Presentation- Dr. Bill Blatchford
  • Cerec for the Dental Assistant - Dr. Alex Touchstone
  • Chairside Color Modification of Ceramic Restorations - Dr. Bruce Crispi
  • Chemical Dependency in Healthcare Additional Exam(s)
  • Clinical Classification of Toothaches Additional Exam(s)
  • Clinical Materials Update- Shannon Pace, DA II
  • Communication Skills-Stress & Conflict Resolution - Cathy Jameson, PhD
  • Complete Denture Technique- Dr. Aldo Leopardi
  • Comprehensive Adhesive Dentistry to Restore the Adult Crowded Dentition - Dr. Chris Pescatore
  • Conservative Esthetic Dentistry-Clinical Challenges - Dr. Tom Trinkner
  • Conservative Prep for Anterior Porcelain Veneers - Dr. Ross Nash
  • Creating Exquisite Anterior Provisionals - Dr. Robert Low
  • Creating Exquisite Posterior Provisionals - Dr. Robert Lowe
  • Creating the Ideal Prosthodontic Platform: Implants or Endodontics in the Esthetic Zone- Dr. Tom McGarry
  • Crown & Bridge: The Esthetic PFM - Dr. Mike DiToll
  • Dental Assistant - Rubber Dam
  • Dental Local Anesthesia Additonal Exam(s)
  • Dental Management of Common Medical Conditions Additional Exam(s)
  • Dentistry & Street Drugs Additional Exam(s)
  • Dentistry, Ethics & Florida Law Additonal Exam(s)
  • Dentofacial Complications of Radiation Therapy Additional Exam(s)
For Dental Marketing Postcards, Direct Mailers and Mailing Services, visit ExpressDM.com.
  • Determining Optimum Materials: Case by Case- Dr. Steve Ratcliff, Dr. Tom Trinkner, Dr. J.A. Reynolds, Dr. Jim Fondriest
  • Developing YOUR Esthetic Practice - Dr. Bill Dorfman
  • Digital Artistry - Beyond Imagination - Dr. Alex Touchstone, & Lee Culp, CDT
  • Digital Photography - Dr. John Cranham & Shannon Pace, DA II
  • Direct Composite for the Expanded Duty Dental Assistant - Dr. Ryan Schwendiman
  • Diabetes Mellitus Additional Exam(s)
  • Domestic Violence Additional Exam(s)
  • Eating Well for a Healthy Mouth Additional Exam(s)
  • Equipping Your Practice for Success - Dr. Larry Emmott
  • Esthetic Dentistry Utilizing Cerec Technology - Dr. Mark Morin
  • Esthetic Direct Composites Made Simple - Dr. Steve Poss
  • Esthetic LUMINEERS - Dr. Louis Malcmacher
  • Esthetic Mock-Up Using Wax and Composite- Shannon Pace, DA II
  • Esthetic Restorative Excellence with Inlays/Onlays - Dr. Ron Jackson
  • Esthetic Veneers: Preparation & Material Options - Dr. Gary Radz and Dr. Mitch Conditt
  • Evidence-Based Shade Communication - Dr. Mark Murphy
  • Excellence in Occlusion, Part 3 - Dr. Steve Ratcliff, Dr. Gary DeWood
  • Extraction Sites: Site Management and Bone Grafting - Dr. Maurice Salama, and Dr. David Garber
  • Full Mouth Part 1 - Initial Treatment Planning, Sequencing of Care & The First Phase of Treatment
  • Full Mouth Part 2 - Multidisciplinary Care and Treatment - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Full Mouth Part 3 - Clinical Procedures Phase I - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Full Mouth Part 4 - Laboratory Procedures - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Full Mouth Part 5 - Clinical Procedures Phase II - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Full Mouth Part 6 - The Finishing Touches - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Fully Edentulous: Overdentures and Anchors - Dr. Maurice Salama
  • Functional Esthetics: Predictable Techniques for a Complete Ceramic Rehabilitation PART ONE - Dr. Mike Malone & Mike Bellerino, CDT
  • Functional Esthetics: Predictable Techniques for a Complete Ceramic Rehabilitation PART THREE - Dr. Mike Malone & Mike Bellerino, CDT
  • Functional Esthetics: Predictable Techniques for a Complete Ceramic Rehabilitation PART TWO - Dr. Mike Malone & Mike Bellerino, CDT
  • Guidelines for Selecting Direct Restorative Materials - Dr. Harry Albers
  • Guidelines to Decision-Making in Fixed Prosthodontics: Processing Data and Choosing Clinical Procedures - Dr. Avishai Sadan
  • HIV/AIDS & Public Health Issues Additional Exam(s)
  • HIV/AIDs Epidemic Additional Exam(s)
  • HIV/AIDS Review Additional Exam(s)
  • HR Issues - Sally McKenzie
  • Immediate Implant Placement and Temporization- Dr. Maurice Salama, and Dr. David Garber
  • Infection Control In Dental Offices Additional Exam(s)
  • Infection Prevention Online
  • Instrument Recycling for Infection Control
  • Instrument Recycling for Infection Control Additional Exam(s)
  • Integrating Lasers Into the Practice - Dr. David Little
For Dental Practice Management Expertise, Increasing New Patients, Improved Case Acceptance, visit CWDentalConsulting.com.
  • External Marketing - Dr. Chris Kammer
  • Internal Marketing - Bernie Stolt
  • Marketing to the Affluent - Fred Joya
  • Dental Laboratory Communication - Shannon Pace, DA II
  • Local Anesthetics Additional Exam(s)
  • Management of Deficient Ridges - Dr. Michael Pikos
  • Mastering the Art of Direct Resin - Posterior - Dr. Ron Jackson
  • Mastering the Art of Direct Resin Anterior - Dr. Ron Jackson
  • Medical Emergencies and CPR* in the Dental Office
  • Medical Emergencies and CPR* in the Dental Office Additional Exam(s)
  • Medical Errors Additional Exam(s)
  • Medical History to Prevent Anaphylaxis Additional Exa
  • Multi-Disciplinary Esthetic Implant Treatment - Dr. David Garber, Dr. Henry Salama, & Dr. Maurice Salam
  • Myofascial Pain and the TJM Additional Exam(s)
  • Neuromuscular Science & Technique - Dr. Rhys Spoor
  • Nitrous Oxide Sedation
  • Nitrous Oxide Sedation Additional Exam(s)
  • Nutrition & Health
  • Nutrition & Health Additional Exam(s
  • Nutritional Counseling Additional Exam(s)
  • Oral Histology
  • Oral Histology Additional Exam(s)
  • Orofacial Disease Update Additional Exam(s)
  • Ortho for the General Practitioner- Dr. Brock Rondeau
  • Orthodontics for the GP- Dr. David Jackson
  • Osteoporosis: Prevention, Management, and Screening Using Dental X-Rays Additional Exam(s)
  • Partially Edentulous / Single and Segmental Dentis - Dr. Maurice Salama
  • Patient-Driven Conservative Esthetic Dentistry - Dr. Michael Miyasaki & Mike Milne, CDT
  • Periodontal Plastic Surgery Techniques - Dr. Peter Nordland
  • Personnel & Property Loss in Risk Management Additional Exam(s)
  • Pharmacology for Dentistry Additional Exam(s)
  • Posterior Aesthetics - Dr. Michael Koczarski
  • Posterior All-Ceramic Restorations - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Power Bleaching and Home Bleaching - Shannon Pace, DA II
  • Power of Whitening to Build Your Practice - Gary Takacs
  • Problem Solving in Endodontics Additional Exam(s)
  • Provisional Restorations: Key to Clinical Success
  • Provisional Restorations: Key to Clinical Success Additional Exam(s)
  • Real World Endo- Dr. Ken Koch & Dr. Dennis Brave
  • Recreating Replicating Nature When Nature Has Been Compromised - Dr. Cherilyn Sheets & Dr. Jacinthe Pacquette
  • Restoring the Severely-Worn Dentition- Dr. John C. Cranham & Buddy Shafer, CDT
  • Rubber Dam - Shannon Pace, DA II
  • Sedation in Dentistry I Additional Exam(s)
  • Sedation in Dentistry II Additonal Exam(s)
  • Simplified Oral Anatomy Additional Exam(s)
  • State-of-the-Art Endodontics: Mastering the Game within the Game
  • The Art of Endodontics
  • Team Meetings - Cathy Jameson, PhD
  • Team Productivity & Recognition - Dr. Nate Booth
  • Technology & The Dental Team - Dr. John Jameson
  • Technology and Case Acceptance - Dr. Andy McKamie
  • Technology Integration - Dr. John Jameson
  • Texas Jurisprudence in Dentistry Additional Exam(s)
  • The Art of Digital Photography - Dr. Mike Koczarski
  • The Art of Photography - Dr. Rhys Spoor
For Dental Marketing Postcards, Direct Mailers and Mailing Services, visit ExpressDM.com.
    • The Clinician, Ceramist, and Patient's Perspectives: Pt 2- Dr. Steve Ratcliff, Dr. Lee Ann Brady, and Matt Roberts
    • The Clinician, Ceramist, and Patient's Perspectives: Pt 4- Dr. Steve Ratcliff, Dr. Lee Ann Brady, and Matt Roberts
    • The Hidden World to Chemosensation Additional Exam(s)
    • The Single Central Implant Crown: Shade Control & Color Integration - Dr. John Schwartz
    • The Standard of Care for Implant-Supported Overdentures - Dr. Joe Carrick
    • The Treatment Plan- Dr. John Cranham & Shannon Pace, DA II
    • TM Joint Anatomy & Diagnosis, Human Jaw Dissection - Dr. Henry Gremillion
    • TMJ Additonal Exam(s)
    For Dental Practice Management Expertise, Increasing New Patients, Improved Case Acceptance, visit CWDentalConsulting.com.
    • Tooth Bleaching Additional Exam(s)
    • Ultimate Esthetics with Freehand Composite Bonding- Dr. Corky Wilhite
    • Ultrasonics in Periodontal Therapy
    • Ultrasonics in Periodontal Therapy Additional Exam(s)
    • Understanding Oral Electrosurger/Radiosurgery: A Practical Approach Additional Exam(s)
    • Understanding Oral Electrosurgery/ Radiosurgery: A Practical Approach
    • Viral Hepatitis: Managing Occupational Exposure
    • Viral Hepatitis: Managing Occupational Exposure Additional Exam(s)

    Wednesday

    Connective Communication: The Introduction for Dentists

    > A Primer By Dick Chwalek, NicheDental.com

    The concept of Connective Communication© incorporates these elements: improvers, gatherers and creators. The communication structure is visualized with these elements: a Pie Chart, three color slices and the Ï€ symbol – image below.

    This formula takes into account both simplicity and complexity in defining a path towards communication and marketing ongoing success, internally and publicly.

    The ‘extra decimal’ elements in the Connective Communication© (Pi & 3.14+) formula refers to various marketing elements that are somewhat or totally anchorless. The intersection of the pie chart colors represents where communication interacts, often making each element much more powerful and effective.

    These areas of marketing can be separated generally but never are they completely independent. When independent ‘value’ is purported – “Our dental marketing tactic/product/system works better” – dentists must flee as fast as clinically possible! Only working in one marketing area has short and long term consequences. This concept is relevant for both marketing to consumers and dentists purchasing marketing.

    The interaction of these basic elements demonstrates how dentistry marketing is both simple and complex. However, often it is simplified in areas where it should NOT be and made complex in other situations to engender some level of superiority. These tactics make both dentists (customers of marketing) and dental consumers very susceptible to proceeding with ineffective and inappropriate solutions.

    Some of the buyer beware statements to watch for are ‘guaranteed’ and ‘money back’ offers. This type of promotion does not always delegitimize the offer, but like any ‘advertising promise’ the restrictions are often the iceberg of complexity underneath.

    Simplicity in this environment should be a watchword for the sticky wicket of complexity that hampers trust development. Because dental treatment is different than most other services (delay, denial, fear…) marketing of dentistry has to be even more above board to generate proper levels of trust.

    There are some ‘generic’ advertising services and products that work in most situations. However, it has a short half life once competition increases and/or the economy/local environment changes. This is where the dentist and dental practices needs to employ customization and do more than merely add the ‘next best’ technology/marketing gimmick.

    Many dentists want a simplified concept that is as close to ‘automated’ as possible so as not to deal with it in any ongoing manner (supposed save time, worry, headaches. etc). This is a major reason why Yellow Page advertising was very appealing for many years. One time a year the dentist develops an ad and then dental patients roll in for a year effortlessly.

    The Internet made the concept of simplicity is even more attractive. Unfortunately, online services have many characteristics that create an unbalanced perspective about the potential of marketing. Because much of the activity and details are viewable and accessible 24/7 there is a belief generated that you can do it yourself and/or it can be nearly free to make lots of money.

    But the reality of online marketing is more like the right side rearview mirror in a car: dental marketing is not a simple as it appears. The approaching traffic of marketing complexity collision is only hammered home after many thousands of dollars, hours and MIA new patients.

    Getting in ‘at the right time’ can create success, but most of us get there just as the market is on its way down, obviously. Conversely, slow and steady only wins the race when there is a successful strategy in the driver’s seat.

    Connective Communication© is a marketing formula that combines a simplified structure with the complex reality of a progressively implemented, comprehensive strategy.

    Simplified in its basic elements, the complexity of Connective Communication© comes in the form of our brains reducing everything to simplicity, which requires a grueling learning curve reversal (aka: beating head against the wall) until we are going in the right direction.

    Simply trying to ‘get in’ at the right time means running into the oncoming traffic of complexity as we drive the wrong way on the oneway street of reality. What Connective Communication© does is provide a platform based on the simple truths of marketing effectively blended with real life complexity that makes long term success possible.

    Interested in knowing more? We should talk. If you are comfortable using Skype, a video consult gets things real. Either way, phone or Skype video… You will get more details.

    Contact me to set up a consult.

    Afterwards, I send some information. See evidence of Connective Communication’s value.
    Review my coaching and consulting agreements. Make your decision.

    Then we can start building your links to a connected patient and consumer base for your dental expertise and services.

    Sincerely,

    Dick Chwalek, Niche Dental Director/President

    CALL 866-453-1026 Ext 251

    Suffer Tooth Pain or Visit Your Local Dentist? That is the Question

    We as dental consumers worry about going to the dentist because of the 'pain' it will cause. Then we delay and we have more pain. Then we dental consumers hear the term Root Canal Treatment.

    "OMG, that will hurt me even more!"

    Sadly, we have been mislead by fear-of-the-unknown know less than nothings and dental Illiterati .

    While I would like to introduce you to Dr. Schreiber (new member of Dr. Briglia's Total Confidence Dentistry team) if you are experiencing a toothache, swollen gums or other throbbing pain, make a dental appointment to end the pain and possibly even SAVE your tooth!

    I wrote a 'serial tweet' about Josh Hamilton (TX Ranger) with tooth problems - who waited and waited and now needs root canals and other restorative work.

    See first entry of Josh serial tweet - below.


    So using the money excuse is fine, but most likely it is more about misunderstanding the value of root canal treatment. Josh is a perfect example of how it is not REALLY money - but how much you value and/or know about dentistry's value to your life.

    Dentist Emphasizing Root Canal Therapy Teams Up
    With West Chester Dental OfficeTo End Toothaches and Keep Smiles Healthy

    Dr. Glenn Schreiber has teamed up with Total Confidence Dentistry in West Chester, PA to provide our patients with tremendously important endodontic treatment. His proficiency in Root Canal therapy, clinically known as endodontics, can eliminate pain while preserving natural teeth.

    Dr. Schreiber, a general dentist, has focused his extensive experience on developing an approach to root canal therapy that achieves a high level of quality very efficiently and more affordably. By limiting his practice to endodontics, he has been able to develop a proficient and methodical approach to care, which means patients are much less likely to have recurring infection and need another root canal.

    His background and knowledge in endodontic treatment is thoroughly documented by the 800-1000 successful and comfortable root canal procedures he performs each year.

    There are four key reasons Dr. Schreiber, a general dentist, is able to cost-effectively achieve a high level of quality.

    1) Dental Care Diligence: Thoroughly cleaning out canal debris and sealing the tooth root is critical. This attention to detail has a positive tradeoff, which can be lifelong health rejuvenation rather than re-infection and costly and time consuming return visits. Saving the natural tooth with root canal therapy has an extended and expanded level of value.

    2) Emphasis On Failure Avoidance: Many more root canal compromised teeth can be treated successfully with the proper approach. To avoid endodontic treatment failure, a focused awareness of the tooth anatomy and a more exacting level of care are required. The likelihood of saving teeth with a root canal is greatly increased when these methods are combined.

    3) Ending Chronic Inconvenience: Dr. Schreiber knows getting it right the first time is vital. Poor treatment can cause chronic abscesses, requiring more expensive re-treatment. Another visit could create costly inconvenience for the patient (missing work, etc.). Too many times this means distressing tooth loss as well. Unfortunately, the more expensive, re-treated root canals are also known to be less successful, even with the best approach in the most skillful hands.

    4) Scientific, Evidence-Based Treatment: After having treated thousands of teeth, Dr. Schreiber has found that about 80% of first upper molars (teeth #3 and #14) have 4 canals instead of the previously expected 3 canals. Four canals, is now the accepted number in endodontic literature and other journals for these teeth. It is important that dentists look for all four root canals and treat them when appropriate, otherwise, discomfort and re-infection of the tooth can occur.

    BACKGROUND ON DOCTORGlenn F. Schreiber, DMD, a general dentist, is a University of Pennsylvania School of Dental Medicine graduate (Class of 1978). He completed additional post-doctoral residency training at the Hospital of University of Pennsylvania in 1981.

    CONTACT INFORMATION



    =======

    Sincerely, Dick Chwalek - NicheDental.com - I am a Marketing Consultant NOT a dentist.
    866-453-1026 - Ext 251

    Dental Consumer, Patient Marketing Made Right, Finally

    Connective Communication
    A Primer By Dick Chwalek, NicheDental.com

    The concept of Connective Communication© incorporates these elements: improvers, gatherers and creators. The communication structure is visualized with these elements: a Pie Chart, three color slices and the Ï€ symbol – image below.


    This formula takes into account both simplicity and complexity in defining a path towards ongoing communication and marketing success, internally and publicly.

    The ‘extra decimal’ elements in the Connective Communication© (Pi & 3.14+) formula refers to various marketing elements that are somewhat or totally anchorless. The intersection of the pie chart colors represents where communication interacts, often making each element much more powerful and effective.

    These areas of marketing can be separated generally but never are they completely independent. When independent ‘value’ is purported – “Our dental marketing tactic/product/system works better” – dentists must flee as fast as clinically possible! Only working in one marketing area has short and long term consequences. This concept is relevant for both marketing to consumers and dentists purchasing marketing.

    The interaction of these basic elements demonstrates how dentistry marketing is both simple and complex. However, often it is simplified in areas where it should NOT be and made complex in other situations to engender some level of superiority. These tactics make both dentists (customers of marketing) and dental consumers very susceptible to proceeding with ineffective and inappropriate solutions.


    Sincerely,
    Dick Chwalek, Dentist Communication Coach and Dental Marketing Consultant
    866-453-1026 - Ext 251

    NDA Member Heritage Construction Showcases Dental Office Building

    Modern dental practices offer patients a higher level of comfort, convenience and cost effective value. As a member of the Northern Dental Alliance, Heritage can now provide their dentist clients with an extensive range of enhanced services that can help their practices thrive, which means the dental consumer is likely to benefit in many ways as well.

    DENTAL OFFICE CONSTRUCTION CASE STUDY

    Silver Lake, Minnesota Dental Office - by Heritage Construction
    Heritage Construction Companies, LLC is a general contractor business founded on honesty and respect, and dedicated to high levels of building expertise. We serve our dentist clients with professionalism and integrity. Our knowledge and innovation is infused into each dental office project, big or small, to exceed your expectations.

    We are excited to present this dentist client case study for your review.

    New Dental Office Building
    • Client: Silver Lake Smiles 
    • Location: New Brighton, Minnesota
    • Size: 1,200 sq. ft.
    • Design Build

    dental chairs, family dentistry, New Brighton,  55112 Project Details

    Heritage Construction was hired by Dr. Ong because he felt the company accurately embraced his vision. He also recognized Heritage had a team of professionals in place capable of crafting a truly unique clinic.
    Based in Elk River, MN, Heritage worked closely with Silver Lake Smiles and Alchemy Architects to create a unique dental office facility that features innovative materials, visual interest points and color for a calm and appealing atmosphere.
    1) Silver Lake Smiles uses innovative materials throughout the dental clinic.
    • Fiberglass sheets hung from the ceiling to diffuse light
    • Stainless steel tool stations
    • Customized Cabinetry
    Silver Smiles - Dental Office - MN Minnesota
    2) Increased visual appeal was achieved in the office lobby and operatories.
    • Patient Visuals
    • Exposed ceilings in operatory area
    • Ceiling treatments with a system of paper scrolls
    • Lights infiberglass sheets to guide patients into operatory area
    3) A calm and interesting dentistry environment created for patients and staff.
    • Color palette
    • Strategic Drapery conceals offices and sterilization areas
    • Sound absorption
    View additional completed projects developed by Heritage Construction.

    Heritage Construction

    CONTACT INFORMATION


    Andy Christensen • Owner
    andy@heritageconstructionmn.com
    L. Richard Etshokin • Dental Office Go-To-Person 
    info@heritageconstructionmn.com
    CALL • 763-633-4080
    HeritageConstructionMN.com
    • 13422 Business Center Drive • Suite 2B
    • Elk River, Minnesota 55330 
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    Posted by 

    Dick Chwalek, NicheDental.com
    Also a NDA member.

    Boca Raton Dentistry Office Launches Website Centered On Exceptional Oral Health, Comfort and Value

    There are many ways to approach your dental care. Find an office by chance. Have the insurance company point you to one they have 'specially selected' for you. Take the suggestion of a friend about their nice and friendly dentist. Grab the next deal for discount, coupon enticed dentistry option.

    Maybe we as dental consumers should look deeper into our health care and beyond the usual, traditional and outlived its usefulness dentistry stereotyped suspects.


    First, my feeling is we always want something for less but want others to pay us top dollar. At some point that price perspective just does not work. Rather than go the route of yesteryear dental care analysis and choose a dentist using the list above, think outside the dentistry of yore oral health limiting yoke. (Which ironically is how many people still end up doing it even with the MODERN Internet available.)

    Ask some questions of the dentists. Challenge the dental insurance oral-health-value-choke-chain. Look over every dentists' websites for actual insights. Improve your - get what you pay for - dental care IQ.

    The following dentist is from Boca Raton, Florida. Your dental choices might be in Seattle, Washington, Dallas, Texas, Northwest Michigan or the Philadelphia, Pennsylvania Area. Wherever your dentists might be, don't let your smile health pay the bill because you still think about dentistry like it was 25+ years ago.

    Additionally: Good cosmetic dentists are good dentists. Imagine going to a dentist in 2010 and getting unnatural color with your advanced health results. Yes, metal does have advantages in some areas. But that is why you should SEARCH OUT the best dentist, which is the dentist presenting you with all your options and a complete dental health reality check. Don't pay more than you can or should - but expect to pay what it costs to achieve your oral health goals! Sincerely, Dick Chwalek, NicheDental.com.

    LOCAL HEALTH NEWS RELEASE:
    BOCA RATON - Dentist's New Website

    With the value advanced, comprehensive dentistry offers, patients should expand the search to find a dental office that best fits their oral health needs, smile enhancing goals and overall preferences. Dr. Angela Ramirez's new practice website, www.YourBocaDentist.com, provides consumers what they need today: Choices, Options and Alternatives.

    While a lower fee for many products and services is preferable, long-term results are often much more cost effective when it comes to dentistry. YourBocaDentist.com presents the underlying value and significant potential of a comprehensive approach.

    It is dentistry focused on meticulous diagnostic evaluation and thorough preventive care strategies. The approach presented on the Boca Raton office's website utilizes health rejuvenating and confidence-boosting treatments from tooth restoring, jaw strengthening dental implants to porcelain veneers and ClearCorrect No Metal braces for creating total smile makeovers.

    Just as comfortable surroundings and teeth whitening services encourage people to think positively about dentistry, her website provides a platform for efficiently informing the entire south Florida area about the benefits of a complete dental health approach. Explaining and demonstrating the value of ongoing preventive care and proactive restorative treatments helps relieve the concerns of those who are wary of dental treatment or afraid of going to the dentist.

    Unfortunately, dental health statistics show almost 19% of Floridians will lose 100% of their teeth by age 65. That means many more adults younger than 65 are already experiencing considerable dental problems. Additionally, the data over many decades has shown 50% or more of U.S. residents are not going to the dentist on a regular basis. And about 30-40% of that group is considered to have high annual incomes, which contradicts the 'costs too much' viewpoint in many ways.

    Curtailing spending during an economic downturn can make a lot of sense. However, the value of protecting or improving your oral health has substantial rewards: physically, personally and financially. Learning more about this standard of dentistry in Boca Raton is now at the consumer's fingertips.

    On YourBocaDentist.com website visitors can quickly navigate to information about Dr. Ramirez's extremely valuable services. By clicking the Dental Office Information button, potential patients can review her background, philosophy and practice team. Also find financial and insurance policies, and a health form to prepare for their dental appointment or smile consultation.

    What does a new patient examination consist of? What can be done about my discolored or stained teeth? What is periodontal (gum) disease and how can I prevent it? Site visitors get these FAQs answered on the Frequently Asked Questions dental care web page.

    Cosmetic Dentistry Procedures, General Dental Care and Smile Gallery buttons link them to another level of content on YourBocaDentist.com. Patients preview information that improves their decisions about their new dentist. Before and after photos show visitors the health and appearance transformations Dr. Ramirez has achieved for her patients.

    Being fiscally responsible with dentistry dollars has lasting benefits. Regular dental visits are an investment that saves smiles and money. YourBocaDentist.com is where Boca Raton, Deerfield Beach, Boynton Beach and other South Florida residents find a resource for maintaining positive oral health reserves and amplifying smile confidence portfolios.

    ABOUT THE DOCTOR
    
As a dentist with over 20 years of experience and skilled in many areas of dentistry, Angela M. Ramirez, DMD is able to help both adults and children realize their oral health goals. Dr. Ramirez regularly trains with some of the finest dentists in South Florida. She is a member of the American Academy of Cosmetic Dentistry and the American Academy of General Dentistry.
 The core of her approach: "I continually strive to achieve the excellence my patients deserve: dental services delivered in a caring and professional manner."



    CONTACT INFORMATION
    Angela M. Ramirez, DMD, PA
    1865 NW Boca Raton Blvd, Suite 101
    Boca Raton, FL 33432
    Phone: 561-447-9505
    Info@YourBocaDentist.com

    Review More Images& Press Release: Boca Raton Dental Office Launches New Website
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