Showing posts with label social media marketing. Show all posts
Showing posts with label social media marketing. Show all posts

Wednesday

Mind Freeing Rhymes Try to Blind You From The Averageness of My Kind

Trying to free up the mind with some creative stuff, and things... @NicheDental on Twitter:

Yes, it's more of the same, not so lame, always on my game, unless I sense fame, then I somehow stumble in shame...

Yet, since I'm not running for office... at this point ... I can drop, roll and flame, and who's going to point a finger of blame?

This could go on, but I'd like to keep my good, or somewhat good, okay, partial good name.

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Here is an example of many rhymes that promote healthy #Smiles and such...


by


Sincerely, Richard The Chwalek

FOLLOW
Twitter.com/NicheDental

Dentists Marketing Consulting

Dental Social Media

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  • Call 1+888.380.0020 and schedule a consultation with my Co-consultant Oli Gonsalves.


Twitter link Facebook link YouTube link gplus_64 blogger_blogspot_photo.jpg LinkedIN profile link


Tuesday

Dentists Individualized, Expert Simplified: Social Media Online Advertising

For Dentists like you,

  
I have developed a simple, unique and powerful way 'for you' to do social media marketing. The price is right, too!

Why would I do all of this, in this way? Because it fits both my expertise in dentistry marketing and my writing personality. Short bursts of creatively and being online to boost the value of dentistry and dental care make my day.

NOW 80+ MENTIONS!


NOW 80+ • Limited Time Offer • Email NOW Online@NicheDental.com

Dentists like you get my undivided attention for 15-25 minutes a day, 4 or 5 days a week, and you receive some great promotion, SEO linking to your sites, and create a LARGER community of consumers seeking out your dental services.

BELOW, get examples of how it works and what it costs. Plus I provide some other FREE promotional platforms and other add-ons to make this a fantastic opportunity...


FIRST, There are four types of ways I will market your dental office:

#1 On Niche Dental's twitter account, example:
#2 On Niche Dental Facebook:
#3 On YOUR Twitter account, example:
#4 and/or On YOUR facebook account, example:

Now, as many as 80+ Twitter tweets, Facebook mentions, Google+ sharing, LinkedIN posts and/or MerchantCircle updates, TOTAL PER month for one LOW price*.  Every tweet or mention is unique in some way and includes one link to another of your sites, and a photo is added about 1 out of every 8 tweets or mentions.

I will do all the work--even make the photos (mostly using your dental sites, via screen shots). No monthly input after our first discussion, but you can always make suggestions, etc. via email. However, it requires none of your time, and I can add to what you are doing, and can be an adjunct to your other marketing or used even if you have a marketing group already.

The low price makes it doable for almost any type of situation or dental practice marketing structure. I can even set up your Facebook or Twitter account. That will be an additional cost but only a one time fee.

Basically, dentists can do as much as he/she wants, and just bring me in to fill in the Social Media content gaps you have or add to your content.

We might take a little time developing your personality - into my tweets - but each tweet is mostly saying, "Try us out, this is what we do, we want you to know, etc."

LOW MONTHLY FEE
The cost is $50 per month, and dentists like you get 80+ tweets or mentions. I will do them on both my accounts (Twitter/Facebook and/or Google Plus and LinkedIn) and split them up on yours, half left each, or all on one. I can do all of them on my accounts for the same fee as well.

> Add $75 set up fee, so first payment is $75 plus 1st month $50, total of $125*. There is a 3 month minimum, and the agreement automatically repeats for 3 months every three month anniversary. But if you wish to cancel, I need a 30 day notice before each 3 month anniversary occurs.

*NOTE: Fees subject to change. And because it is all done by me, I am only accepting 15 dentist clients worldwide (DOWN to 13!). Dentists like you get an exclusive ZIP code territory. Yes, it may be filled by the time you see this, and the fee may also rise before the list is filled out, but it's simple to find out...

Just email me at online@nichedental.com

--- Additional promotion noted below

Sincerely,

Dick Chwalek
NicheDental.com

After the first call of discovery about your practice (up to one hour free during first call) and $25 per half hour after that for any other discussions, consulting, etc.

At NicheDental Tweets will be displayed FOR FREE with program above: Pic shows Example

NOW 80+ Mentions for $50/Month • Limited Time Offer!  

--- as they come up at all 6 of these sites...

EXTRA PROMOTION: I will post a 3 tweets version of your twitter account, on the 5 blogspot.com sites/minimum 12 months, $10/month with program above. $15/month without - with $25 set up fee.

INCREASED REACH BLOGGING: Get your blog entries posted on my two sites: one per month for $15 with program above, $25 without.

-- I can grab from your site, even somewhat rewrite services and whatever else is there to create a blog post of a few hundred words. However, from scratch/new blog article writing is extra.

Permanent Links from all sites above plus http://www.NicheDentalCollaborate.com to your sites, such as your Twitter, Facebook, dental practice site, dentists blog, directory listing, etc. (up to four) for a $95 one-time payment with Social media program above or $175 if not part of the program.

Also Published on NicheDental.com
Also Published on Niche Dental Consulting Ning.com

Social Media Marketing - What Should A Dentist Do?


First
,
My approach take it relatively slow - after watching others/seeing it mature somewhat - but to get in and start figuring it out.

Second,
Yes, there can be a negative result from getting into social media - but that is ONLY PART of the Reality...
> I have linked to some ARTICLES below from other sources
---- Dentists, you don't need to read all of them - read a couple - even couple paragraphs of a few - to get a broader perspective.

Third,
We can do some removal - however, that is only about 15% to 25% of the content you could get to.

Remember, people can post on their sites, create sites specifically to take out their frustrations on others/businesses, write up something in review sites that are not 'yours/the dentists', etc.

Finally...
The other problem is if dentists pull back too much when they hear about some negative potential pitfall or cliff jump - then whatever BAD there is out there - will start showing up higher THAN the dentist's GOOD reviews/etc.

To some extent Social Media marketing is the WILD WEST. Yet, dentists and dental offices either must go WEST (and try to disarm the BAD Guys) or pull back and the nattering naybobs of negativism take over - or at least KICK up enough dust that the GOOD dentists become virtually non-extistent...

"The Excel Phenomenon"
- Book By JAMES W. ROBINSON
http://www.nytimes.com/books/first/r/robinson-excel.html
Some Excerpts
> The invention initially had its doubters and cynics, though. The chief of the British Post Office was reported to have said: "The Americans may have need for the telephone, but we do not. We have plenty of messenger boys.

> Others reacted with fear and superstition. They were afraid to talk to a disembodied voice and worried they would be electrocuted. Still others felt the phone was simply another "gilded-age" toy for the upper crust--certainly not a development that would alter the lives of average people and society as a whole.

> Even the now universal method of answering the telephone went through several manifestations in the very early days.

> The early notion that the telephone would remain an extravagance for a small segment of society was quickly proved wrong. Communications technology spread like wildfire from day one, and it hasn't stopped since:"

(Obviously, social media helps to uncover those businesses that are not 'GOOD' but one person - going off the charts with 'facts' derived in some part through an "I'm upset filter" - can damage another person and/or business significantly more than we would agree with if we were the 'negative receiver' - ONE Wronged - Does NOT justify Sherman's March to The SEA into waves and waves of Virtual, Viral, Viciousness.)

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Next...
> This 'Yelp' article shows why dentists need to take control - rather than expect their dental office image to be better by hiding from the new....

You've Been Yelped
http://www.inc.com/magazine/20100201/youve-been-yelped.html

Social Media's Good, Bad, Ugly and Unexpected
http://technology.inc.com/managing/articles/200901/leary.html

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1) Blog not 'editor reviewed' - but the blogger provides a quick synopsis of some of the challenges in Social Media marketing/advertising.

However, it is too simplistic to categorize any marketing completely good or bad. Yes, it does not work for some dentists and it might not be worth in some cases. But like the telephone 100 years ago, fearing new just means dentists will miss the future.

>> 7 Reasons Social Media Is Bad for Marketing
http://blog.hubspot.com/blog/tabid/6307/bid/6244/7-Reasons-Social-Media-Is-Bad-for-Marketing.aspx

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Similar Articles at BusinessWeek.com

> Debunking Six Social Media Myths
http://www.businessweek.com/technology/content/feb2009/tc20090218_335887.htm

> Top Five Social Media Marketing Mistakes
http://www.businessweek.com/managing/content/jun2010/ca20100617_480316.htm

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This INC.com articles goes another direction...

It Takes a Community to Raise a Customer
http://technology.inc.com/managing/articles/200911/leary.html


MORE SOCIAL MEDIA

You Can’t Measure Social Media ROI in a Silo
http://blogs.forbes.com/lisaarthur/2010/11/02/you-can’t-measure-social-media-roi-in-a-silo/

Future Success Depends on Analytics and Integration
http://blogs.forbes.com/lisaarthur/2010/10/12/future-success-depends-on-analytics-and-integration/#post_comments

This Forbes.com article compares online to off line marketing.

Chocolate, Vanilla, or Swirl: The Debate Between Online and Offline Marketing
By Lisa Arthur
http://blogs.forbes.com/lisaarthur/2010/09/08/chocolate-vanilla-or-swirl-the-debate-between-online-and-offline-marketing/
Excerpt...
> I am not debating that digital marketing offers tremendously valuable opportunities to reach out to and connect with consumers. In fact, when Aprimo polled hundreds of marketing professionals who attended Online Marketing Summit events over the past few months, we found that, not surprisingly, 62 percent are increasing their spend for online marketing. It makes great sense. Digital is more cost effective, easier to measure and satisfies instant gratification – for our online audience, as well as for us as marketers.

But –and here’s the KICKER –we also asked marketers, “What channel has yielded you the most success in connecting with customers?” And, here’s how they responded:
• Events – 49 percent
• Email – 29 percent
• Advertising –15 percent
• Industry publications – 4 percent
• Social Media (Facebook, Twitter, etc.) – 4 percent

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Dick Chwalek
Dental Marketing Consultant and Dentist Communication Coach