Dentists Individualized, Expert Simplified: Social Media Online Advertising

For Dentists like you,

  

I have developed a simple, unique and powerful way 'for you' to do social media marketing. The price is right, too!

Why would I do all of this, in this way? Because it fits both my expertise in dentistry marketing and my writing personality. Short bursts of creatively and being online to boost the value of dentistry and dental care make my day.

NOW 80+ MENTIONS!

NOW 80+ • Limited Time Offer • Email NOW Online@NicheDental.com

Dentists like you get my undivided attention for 15-25 minutes a day, 4 or 5 days a week, and you receive some great promotion, SEO linking to your sites, and create a LARGER community of consumers seeking out your dental services.

BELOW, get examples of how it works and what it costs. Plus I provide some other FREE promotional platforms and other add-ons to make this a fantastic opportunity...

FIRST, There are four types of ways I will market your dental office:

#1 On Niche Dental's twitter account, example:

• https://twitter.com/nichedental/status/255493058269958144/photo/1

#2 On Niche Dental Facebook:

• http://www.facebook.com/NicheDental

#3 On YOUR Twitter account, example:

• https://twitter.com/DrWhiteDentist/status/253492128875954176

#4 and/or On YOUR facebook account, example:

• http://www.facebook.com/pages/Center-for-Advanced-Dentistry-PLLC/106574919423656

Now, as many as 80+ Twitter tweets, Facebook mentions, Google+ sharing, LinkedIN posts and/or MerchantCircle updates, TOTAL PER month for one LOW price*.  Every tweet or mention is unique in some way and includes one link to another of your sites, and a photo is added about 1 out of every 8 tweets or mentions.

I will do all the work--even make the photos (mostly using your dental sites, via screen shots). No monthly input after our first discussion, but you can always make suggestions, etc. via email. However, it requires none of your time, and I can add to what you are doing, and can be an adjunct to your other marketing or used even if you have a marketing group already.

The low price makes it doable for almost any type of situation or dental practice marketing structure. I can even set up your Facebook or Twitter account. That will be an additional cost but only a one time fee.

Basically, dentists can do as much as he/she wants, and just bring me in to fill in the Social Media content gaps you have or add to your content.

We might take a little time developing your personality - into my tweets - but each tweet is mostly saying, "Try us out, this is what we do, we want you to know, etc."

LOW MONTHLY FEE
The cost is $50 per month, and dentists like you get 80+ tweets or mentions. I will do them on both my accounts (Twitter/Facebook and/or Google Plus and LinkedIn) and split them up on yours, half left each, or all on one. I can do all of them on my accounts for the same fee as well.

> Add $75 set up fee, so first payment is $75 plus 1st month $50, total of $125*. There is a 3 month minimum, and the agreement automatically repeats for 3 months every three month anniversary. But if you wish to cancel, I need a 30 day notice before each 3 month anniversary occurs.

*NOTE: Fees subject to change. And because it is all done by me, I am only accepting 15 dentist clients worldwide (DOWN to 13!). Dentists like you get an exclusive ZIP code territory. Yes, it may be filled by the time you see this, and the fee may also rise before the list is filled out, but it's simple to find out...

Just email me at online@nichedental.com

--- Additional promotion noted below

Sincerely,

Dick Chwalek
NicheDental.com

After the first call of discovery about your practice (up to one hour free during first call) and $25 per half hour after that for any other discussions, consulting, etc.

At NicheDental Tweets will be displayed FOR FREE with program above: Pic shows Example

NOW 80+ Mentions for $50/Month • Limited Time Offer!  

--- as they come up at all 6 of these sites...

• http://www.nichedental.com
• http://nichedentistry.blogspot.com
• http://dentalpostcardsmarketing.blogspot.com
• http://dentalmarketingtips.blogspot.com
• http://niche-dental-logos-dentists-branding.blogspot.com
• http://online-dentalce-improving-care-smiles.blogspot.com

EXTRA PROMOTION: I will post a 3 tweets version of your twitter account, on the 5 blogspot.com sites/minimum 12 months, $10/month with program above. $15/month without - with $25 set up fee.

INCREASED REACH BLOGGING: Get your blog entries posted on my two sites: one per month for $15 with program above, $25 without.

-- I can grab from your site, even somewhat rewrite services and whatever else is there to create a blog post of a few hundred words. However, from scratch/new blog article writing is extra.

Permanent Links from all sites above plus http://www.NicheDentalCollaborate.com to your sites, such as your Twitter, Facebook, dental practice site, dentists blog, directory listing, etc. (up to four) for a $95 one-time payment with Social media program above or $175 if not part of the program.

Also Published on NicheDental.com
Also Published on Niche Dental Consulting Ning.com

Works While They Wait - Wait No Longer to Access What Is On Hold In Your Revenues

There are many marketing services out there. My colleague in dental marketing Jeff Wilson (pictured) of Business Audio Source and OnHold Music Source provides the "What's Holding Them Back" solution to the equation...

Marketing Your Dental Services to Would-Be and Current Patients

By Jeffrey R Wilson

As the dentist or practice manager, you've invested time and money in running a successful dental practice but are still coming up short of where you want to be. Bringing on new patients is an obvious way to increase your bottom line, however the patients you already have are generally worth more than the new ones you're trying to get in the door.

Current Patients Your current patients are in need of advanced dental treatments and makeover veneers but continue to put off treatment. Cost is likely a primary factor but many patients are just indecisive or simply procrastinate their treatment. If you bring up cosmetic dentistry services with your patients you will unwittingly turn some of them off without even realizing it. So how do you market to your patients, at a time when they are focused on their dental health while you have their complete attention and do it without the possibility of seeming desperate, pushy or turning anyone off? By using informative marketing messages played to your patients while waiting on hold.

You may think your patients don't typically wait on hold for very long... but, they don't have to! You can deliver your most compelling marketing messages in less than 15 seconds.
New and Perspective Patients If you're not attracting new patients your practice can only grow smaller. Despite the best dental marketing, most new patients find your phone number on a list filled with other area dental practices provided by their insurance provider. They'll pick the three closest to their home or work place and call to ask a few basic questions. What makes your practice stand out? In the few seconds your new prospect waits on hold, custom hold messaging can paint a vivid picture about your practice, your dental niche, and the technology you provide. An effective hold message gives your practice that add image boost to help land new patients.

On Hold Marketing Works The reason Custom On Hold Messages are so effective is because they target a captive audience, at the exact time they are actively engaged with your practice and most interested in your services. No one who calls your practice is calling to be put on hold. But, they accept being placed on hold and are listening for their turn to speak with a staff member. This is a golden opportunity to connect with your callers while they are totally receptive to your message. In fact, if you have anything less than a well produced custom hold production you risk annoying your callers.

The alternative to custom hold messages Statistics show more than 70% of the people who call a private medical practice, be it their dentist or primary care physician, are placed on hold. On average hold time is greater than 45 seconds. You don't have to play a custom hold message but you do have to play something. Here are the alternatives.

Silence - Silence equals nothing. If you do nothing, your callers will wait on hold in complete silence. Leave them on hold for more than a few seconds and they're likely to think they've been disconnected. A minute on hold in silence seems more like five. If your practice plunges callers on hold into silence, ask your receptionist how often calls on hold hang-up, or how often patients call back and wonder why they were disconnected. Wonder how many didn't call back?

Radio - Playing a radio station over the hold lines is a broadcast and licensing violation. It's also guaranteed to annoy callers with commercials, banter from DJs, and possible static in the connection.

CD/MP3 Player - You now have control over commercials, and static but you're still in violation of music licensing and are wasting an ideal opportunity to connect with your callers and market your services.

Custom hold message reinforces and increases the value of your current marketing strategies.

How much would your practice benefit with just three extra whitening treatments each week? Or, 5 additional "smile make-over's" every month? It's a modest goal that you can easily attain with the right hold messages. An effective message on hold campaign provides compelling information that plants the seeds of possibility in your patients mind. When they ask for more details about a particular treatment, you've just been given the green light and are now much more likely to be able to enhance your patients smile and oral health, not to mention your bottom line.

Bring the power of On Hold Dental Marketing to your practice. Packages start at just $39/mo. Includes digital player and semi-annual production updates

Visit us online and opt-in to to receive more helpful communication & marketing tips and receive a Free Music On Hold Download from your friends at Business Audio Source!

Article Source: http://EzineArticles.com/?expert=Jeffrey_R_Wilson

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Posted by Dick Chwalek

NicheDental.com

Strategic Tips For Building Profitable Dental Practices in 2009

When it comes to being successful during a downturn, communication is everything! Dental practices that want to thrive need to consistently present the value they offer to more consumers and keep their patients better informed as well.

While building dental expertise is vital, its potential is very limited without a connective communication strategy to make it actually available and understood by others. It is time  to give your expertise a high priority status.

The current economic situation has created many businesses challenges. Dental practices need to respond in various ways to encourage consumers to make dentistry a higher priority. Consumers will only delay longer without ongoing reminders. Additionally, current patients need a higher level of communication and stronger referral skills.

While regular preventive dental visits can be delayed without a short-term downside, significant health problems and personal reasons will not wait for an economic recovery. When emergencies arise and toothaches occur, your dental office should have a public presence to keep your patient numbers on a growth trajectory. 

Dentists who offer high value services such as Invisalign braces, dental implants, cosmetic dentistry, and smile makeovers should make sure they are the ones these patients will know of when they start looking. Sedation dentistry marketing is also a way to move consumers who have put off dental treatment because of fear to get the care they need now.

Take these steps to keep your dental office profitable in 2009.

The Best Dental Marketing Plan has THREE Elements

ONE: Be A Publicly, Proactive, Persistent Dental Practice

• To grab people who are not considering dentistry right now
• Usually includes a traditional dentistry marketing element or format 
• People need to be made aware of your cosmetic and restorative expertise and services 
• While public marketing is not cheap, done right, dentists can bring in new blood fast 
• Waiting for referrals, or consumers to think about or searchers is risky in a downturn

TWO: Completely Cover Your Current Dental Patients Angle

• Patients want others to know about you if you do things well 
• This is hardly ever done well - it is often generic, impersonal, and infrequent 
• Referrals and smile makeover case acceptance result from effectively communicating value 
• Find more ways to connect with dental patients and more formats to ask for referrals 
• Where you communicate now - add elements that say something new about you 
• Referrals still make great patients, but the new landscape requires new methods 
• Use dental technology to better inform patient of your services and expertise

THREE: Network Your Internet Connection: Dental Websites

• The Internet is where your patients, and consumers are, and will be looking for you 
• There are a thousand ways to attract new dental care patients online: spread your wings 
• Internet evasion will shrink your community influence, referral power, expertise value 
• Remember most other dentists are doing one thing, if any, and often haphazardly 
• Keep adding to your online dental advertising repertoire, weaving in your highest value services

Downturn Dental Marketing ConclusionAssertive and persistent public and internal communication is essential for your dental practice to be viable today and long term. Dental marketing is not only a good thing it is the only thing that consistently gets consumers and patients enough information in the quantity, quality, and the right time of day for them to absorb it effectively. To achieve the success you want in 2009, get the marketing you need to reach your revenue goals.

Commentary by Dental Marketing Consultant Dick Chwalekand Niche Dental communication coaching guides you to better, faster, and fit-your-needs solutions.

Visit Niche Dental on Twitter.